Brief description
Headquartered in the town of Pratteln in the canton of Baselland in Switzerland, Highlight Communications AG is a listed media company founded in 1983. Highlight shares were listed on the Deutsche Börse in Frankfurt, Germany for the first time on May 11, 1999 and are now in the Prime Standard (ISIN: CH 000 653 9198, WKN (German Securities Code): 920 299, ticker: HLG).
As a strategic and financial holding company, Highlight Communications AG combines the two operating segments Film as well as Sports and Event.
After its IPO in May 1999, Highlight Communications AG undertook a key strategic step to expand its economic strategy by acquiring a majority holding (80%) in Team Holding AG. In 2010 the remaining 20% of the share capital, that was owned by the UEFA, has been taken over and since then TEAM ist 100% subsidiary ot Highlight. As one of the leading sports and event marketing agencies worldwide, the TEAM group has marketed the rights to the UEFA Champions League, UEFA Europa League and UEFA Super Cup, since 1992. It has many years of experience in this area as well as a good relationship with UEFA and commercial partners, especially leading TV and media companies and sponsors around the globe.
Following the conclusion of a tender process conducted by UEFA and the European Club Association (ECA), UEFA has announced in February 2022 that TEAM Marketing AG (TEAM) has been successful in securing a mandate to act as the global marketing agency for the worldwide marketing of the media, sponsorship and licensing rights (excluding the marketing of media rights in the USA) relating to the UEFA Champions League, the UEFA Super Cup, the UEFA Europa League, the UEFA Conference League, the UEFA Youth League and the UEFA Futsal Champions League Finals for three seasons, from 2024/25 to 2026/27.
With a 100% stake in Constantin Film AG, Highlight Communications AG also owns the most successful independent producer and distributor of films in Germany, which therefore strengthens its position in the German film market considerably. Constantin Film remains the only German independent that can permanently stand “shoulder-to-shoulder” with the major US studios. With its decades of experience in film production as well as theatrical and TV exploitation, Constantin is the ideal complement to the Highlight Group’s proven expertise in home entertainment. Concentrating expertise under one roof brings considerable advantages.
With a 100% stake in Sport1 Medien AG, Highlight Communications AG also owns an internationally operating Enterprise located in Ismaning, nearby Munich.
The business activities of Sport1 Medien AG involve the segment Sport with the Group companies Sport1 GmbH, Magic Sports Media GmbH, Match IQ GmbH, PLAZAMEDIA GmbH and LEITMOTIF Creators GmbH.
By its subsidiaries in the Sport segment the Sport1 Medien Group represents the entire value chain in the Sport business and thanks to this market position it offers unique possibilities in the German-speaking area.
SPORT1 is acting as leading 360°- sport platform in the German-speaking market by its TV-, Online, Mobile, Audio and Social Media Channels, SPORT1 Business as innovative mutli-plattform marketer.